This brand develops products for horses and riders and sells them on their own website. The mission was to push these products, generate sales in their shop and gain long time customers by spreading the brand.
With large and already established competitors, a lot of focus went into selling success stories, explaining how the brand’s own products were tailored for real life scenarios and giving free value through guides, Q&As etc.
There was a challenge in creating fun and angaging ads using almost only the standard product shots as content.
With large and already established competitors, a lot of focus went into selling success stories, explaining how the brand’s own products were tailored for real life scenarios and giving free value through guides, Q&As etc.
There was a challenge in creating fun and angaging ads using almost only the standard product shots as content.
